Kanye West Mounts Viral Campaign to Repopularize Drinking


Blogging phenom Kanye West took a short break recently from alerting the world to the existence of exciting new bathroom fixtures to film this short infomercial-style Web ad for Absolut. In it, it's implied (in a somewhat roundabout, soft-sell-y way) that regular Joes can transform themselves into Kanye-like gods simply by imbibing vodka. Truthfully, we're probably more excited to see Eddie Izzard's upcoming Absolut commercial (part of the same campaign, apparently), but if Kanye is indeed telling the truth, and drinking alcohol in the morning is all it would take to make our blog look more like his, then we'll do it.

You Guys, We Should Drink More Vodka: Part 2 [Videogum]