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auto-tune

Jay-Z Fails to Kill Auto-Tune

Last month, Jay-Z (who we hear might play a surprise show tonight) released the single "D.O.A. (Death of Auto-Tune)" and killed the Pro Tools plug-in forever — or did he? Marco Alpert, vice-president of marketing at software company Antares, tells the Times that sales of Auto-Tune are way up. "The Jay-Z controversy is great. We couldn’t buy P.R. like this." Nice going, Hov! [Bits/NYT]

Photo: Getty Images