Major Lazer Stake Their Claim As Music-Video Vanguards With ‘Keep It Goin’ Louder’


If the Grammys do indeed find a loophole that makes Lady Gaga eligible for Best New Artist, the very least they can do to compensate for their blatant disregard of the entire concept of integrity is to give a nomination — any nomination really! — to the truly phenomenal (and actually shocking) Major Lazer. As you'll recall, this summer saw the release of their video "Pon de Floor," which thrillingly featured more dry humping than we've seen since the time we mistakenly wandered underneath the bleachers at homecoming in ninth grade. And now, just in time for Thanksgiving, Major Lazer has released the (sort of NSFW) video for "Keep It Goin' Louder," their second collaboration with director Eric Wareheim (of Tim & Eric Awesome Show, Great Job! fame). This time around, a gaggle of barely dressed women — who sorta look like inbred, mutant, female Perez Hilton clones — ride motorcycles across candy-colored backgrounds, seemingly inspired by both acid and Mario Kart 64, before blasting off into space for reasons we can't quite figure out. It's a bit on the disturbing side, but then again, that's what makes it so unforgettable.

New Music Video! Major Lazer (feat. Nina Sky & Ricky Blaze) – “Keep It Goin - Louder” [Daily What]