Mo’Nique on Oscar Campaigning: ‘What Does It Mean Financially?’


Oscar blogs are up in arms this morning over a month-old clip from Mo'Nique's BET show in which the Precious star, and presumed lock for Best Supporting Actress, consults with a panel of Oscar-winning experts (Terrence Howard and Taraji P. Henson) about whether she should even bother campaigning for an award, given that her performance in the movie is already complete and that, even if she won, it might not pay off in money: "What are you campaigning for, though?" she asks. "Let me ask y'all this, because I know y'all are gonna school me correctly: What does it mean financially?" Fair questions, both! And the Winner Is' Scott Feinberg, the first to write about the video from November 9, begins his post "Last night, I was shown a clip ... " But shown a clip by whom? And why would they wait a full month to deploy it? Is there, perhaps, someone out there with a history of creative campaigning and a stake in films being released this week and next whose casts include a bunch of viable Best Supporting Actress candidates? Not pointing fingers!

She Doesn't Want It [Hollywood Elsewhere]
The Politics of Oscar Campaigning [Carpetbagger/NYT]