Vulture

Skip to content, or skip to search.

lost

Cost of an Ad During Last Lost: Tons of Money

A thirty-second commercial during Lost's three-hour May 23 series finale will set advertisers back between $850,000 and $950,000, a 400 percent increase over the price for one on a regular episode. We'd hate to be the sponsor whose ad runs right after viewers find out the whole show was just Hurley's dream. [Ad Age]

Photo: Courtesy of ABC