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it's a television commercial

Justin Timberlake Is a Director Now

Well, only of a 30-second commercial for something called 901 Tequila, which is a company he apparently owns. Gawker and the Playlist aren’t big fans, and it’s certainly a bit silly: A woman walks around pouring herself tequila, disrobing, possibly engaging in sexual activity, and talking about cake. In its defense, it looks expensive, the lighting is good, and that bit at the end where Timberlake narrates the tagline is delivered smoothly and confidently. In conclusion: Justin Timberlake’s directing, already better than his acting.