Why the Hollywood Stock Exchange Failed


In this week's New York, Mark Harris explains why Hollywood's fear of transparency led them to oppose the futures market that would've let you bet on box-office results: "It doesn’t take much of a mental leap to envision an army of Wilshire Boulevard Bialystocks and Blooms overseeing scams in which one could intentionally produce a bad movie with bankable stars and noisy marketing, short it, and make a mint when it underperforms. (Although then we’d have an explanation for Knight and Day.)" [NYM]