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New NBCUniversal Logo Forsakes Peacock, Globe, Space Bar

We eagerly anticipate the obligatory 30 Rock riff on this following bit of information: Comcast has unveiled the new NBC Universal logo, and there are some major changes. No Universal globe! No colorful peacock (though the singular NBC logo will still retain it)! The primary color is purple! And, perhaps most important, you will now be calling it "NBCUniversal," because it has become all one word. To the extreme! (Suck it, redone Comedy Central logo.) [TV Newser/Mediabistro]

Photo: NBC