movies

Eleven Lessons Hollywood Should Learn From Summer Movie Season

Photo: Courtesy of Warner Bros. Pictures/(C) 2011 WARNER BROS. ENTERTAINMENT INC. HARRY POTTER PUBLISHING RIGHTS (C) J.K.R. HARRY POTTER CHARACTERS, NAMES AND RELATED INDICIA ARE TRADEMARKS OF AND (C) WARNER BROS. ENT. ?ALL RIGHTS RESERVED
(L-r) DANIEL RADCLIFFE as Harry Potter and WARWICK DAVIS as Griphook in Warner Bros. Pictures’ fantasy adventure “HARRY POTTER AND THE DEATHLY HALLOWS – PART 2,” a Warner Bros. Pictures release.
Harry Potter, Summer Champion. Photo: Courtesy of Warner Bros. Pictures/(C) 2011 WARNER BROS. ENTERTAINMENT INC. HARRY POTTER PUBLISHING RIGHTS (C) J.K.R. HARRY POTTER CHARACTERS, NAMES AND RELATED INDICIA ARE TRADEMARKS OF AND (C) WARNER BROS. ENT. ?ALL RIGHTS RESERVED

Last November, Jon Favreau augured that the summer of 2011 would be remembered as “a bloodbath” — one so violently competitive it would “be looked back upon as Omaha Beach” — and that there wouldn’t be a weekend “where there won’t be teeth on the floor.” As it turned out, his prophecy of mayhem (and emergency dentistry) applied far more to his own film, Cowboys & Aliens (now stuck at $90 million, with a $163 million reported budget), than most other summer releases: Instead of having bled to death on French sand, Hollywood appears on track to lift the summer box office by a healthy 6 percent over last year’s. How was doom averted in the end? Read on and see the eleven lessons of the summer that just was.

Eleven Lessons Hollywood Should Learn From Summer Movie Season