It's not quite October yet, but everybody online is already looking forward to Halloween, according to the Anticipation Index, Vulture's constantly updated ranking of buzz based on Twitter and blog traffic. Paranormal Activity 3 (which comes out October 21) rose to the top spot on the Index yesterday when it released its second trailer. Right behind it at No. 2 is American Horror Story, Ryan Murphy's haunted house drama (premiering October 5), which has been climbing the ranks all week thanks to Fox's aggressive and aggressively creepy marketing. They've both overshadowed this weekend's major movie releases, with cancer comedy 50/50 trailing in third, Anna Faris's What's Your Number? at ninth, and Dream House (which didn't even screen for critics) at thirteenth. It may be a month until Halloween, but people online are clearly clamoring to get spooked.
Most Watched on Vulture
Most Viewed Stories
HGTV Is a Never-ending Fantasy Loop. Look Deeper, and It Gets Pretty Ugly.
Families of Pilots Who Died Filming American Made Say Tom Cruise’s Negligence Contributed to Plane Crash
What the 19 Movies to Ever Receive an ‘F’ CinemaScore Have in Common
HBO Has Officially Ordered a Pilot for That Damon Lindelof Watchmen Series
James Franco’s The Disaster Artist Is a Great Movie About a Terrible One
South Park Sends a Message to Trump About North Korea and Nuclear War
What’s New on Netflix: September 2017
How Does the New It Movie Deal With Stephen King’s Orgy Scene?
Here’s How Cardi B Could Beat Taylor Swift on the Charts
The Good Place Season-Premiere Recap: Starting Over (and Over)
Latest News from Vulture20 Descriptions of Armie Hammer’s Voice in the Call Me By Your Name Audiobook
There’s such melody in this voice that the devil has to work overtime to get a new Nickelback song in the world, just so everything stays in balance.This October You Can Stop Waiting for Gadot, and Also Nanjiani, to Host SNL
Sam Smith and Pink will be the musical guests.Riverdale’s K.J. Apa Got Into a Car Accident After Long Shooting Day
The actor sustained no injuries and filming has resumed.The Lego Ninjago Movie Is Kind of a Mess for Anyone Not Versed in the Lego Ninjago Mythos
This movie is in the martial-arts–giant-robot–Asian-fusion Lego business, and don’t you forget it.Darren Aronofsky Says He Knew You’d Give Mother! an ‘F’ Rating Because ‘We Wanted to Make a Punk Movie’
He just needed to get this off (out of?) his chest.Finally, a TV Show Will Bring Together Dylan McDermott and Dermot Mulroney, Who Are Not the Same Person
Mulroney will appear on McDermott’s upcoming series L.A. to Vegas.Jessica Williams Might Finally Be Getting Her Own TV Show
She’ll reunite with The Incredible Jessica James’s Jim Strouse on the comedy.How Reed Morano Created the Emmy-Winning Look for The Handmaid’s Tale
“We tried to get our voice in the first three episodes so that after I left, everybody would know what to do.”Dan Harmon Has a Message for the Misogynist ‘Knobs’ Harassing His Female Writing Staff
“I want to scream at my computer: ‘You idiots, we all write the show together!’”Matthew Broderick, Ferris Bueller Himself, Will Narrate Fox’s Live Christmas Story Musical
The musical airs Sunday, December 17.
Maya the Bee and the phallic drawing that made parents very upset.Beyoncé Will Reportedly Perform for the First Time Post-Twins Next Month
She’ll be back onstage on October 17.This Comics Page Is a Master Class on Empathy and Structure
It teaches us about layouts and trauma, all at once.Wes Anderson’s Isle of Dogs Trailer Sends Man’s Best Friends to a Landfill, Despite the Fact That They Are Very Good Boys
Woof!Trump May Have Bashed the Emmys, But Sean Spicer Says the President Liked His Cameo
Ugh.Here’s How Cardi B Could Beat Taylor Swift on the Charts
It’s “Bodak Yellow” versus “Look What You Made Me Do” and the stakes are higher than they might initially seem.Sam Bee Can’t Believe It, But Maybe Trump Could Learn a Thing or Two About Free Speech From the Juggalos
“My god, that insane clown is right!”Gaga: Five Foot Two Is a Superficially Intimate Look at an Artist’s Awkward Phase
Lady Gaga’s behind-the-scenes documentary premieres on Netflix this week.Woodshock Is an Intriguingly Starry-eyed Trip to Nowhere
Kate and Laura Mulleavy’s directorial debut isn’t light on ideas, it just never completes them.Arcade Fire’s Win Butler Responds to Criticism of the Band’s Much-Maligned, ‘Misunderstood’ Everything Now Rollout
Arcade Fire front man Win Butler responds to critics of the band’s fake-news rollout for Everything Now.