Justin Timberlake Is Bud Light Platinum’s New Creative Director

Actor Justin Timberlake arrives at Warner Bros. Pictures' 'Trouble With The Curve' premiere at Regency Village Theatre on September 19, 2012 in Westwood, California. Photo: Jason Merritt/Getty Images

Today in smooth side projects from Serious Actors: Justin Timberlake is apparently the new face of Bud Light Platinum, the fancy, "nighttime party drinker" (their words) brand of Bud. Explained the sometimes singer and MySpace investor: "Bud Light Platinum brings a refined, discerning aesthetic to beer that plays well with what I'm doing." It's pretty much impossible to top that sentence, so yeah, what he said.