Bon Iver Starts a Gender-Equity Campaign to Coincide With International Tour

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When Bon Iver hits the road on an extended international tour in support of 22, A Million next week, keep your eyes peeled at the concerts for a "2 a Million" banner near the merchandise booths. Today, the Justin Vernon–led group announced on their Twitter account the "2 a Million" campaign, which hopes to help "end gender inequality, domestic violence, and sexual abuse." To achieve these goals, the band is working with local nonprofits in each of the cities on their tour to help raise awareness and support for these noble causes through education and fundraising. Read the full tweet below.