Pandora’s Premium on-Demand Streaming Service Is Coming in Early 2017

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Pandora Holiday Live
Photo: Theo Wargo/Getty Images

Are your Spotify, Apple Music, or Tidal subscriptions just not filling all your music-streaming needs? Then Pandora hopes to win you over with their premium service, which, according to Verge, is slated to roll out early next year. Like other services’ premium versions, Pandora is offering commercial-free listening and the ability to listen to playlists offline, but it’s also hoping to lean into its reputation for using algorithms to guess like songs and like artists subscribers might want to hear. Pandora became popular because it offered users a chance to make radio playlists based on songs they liked, and would let the listeners skip songs that weren’t in their wheelhouse. In this version of the app, listeners will be able to see similar songs to the ones on their playlist and add the tracks instantly. The app will also feature a playlist made up of every song the user ever gave the thumbs-up to over the years, which could be embarrassing if you started using Pandora in high school when that boy band du jour was your everything. The service will cost $10 per month.

Pandora’s Premium Streaming Service Debuts Soon