With Instagram more popular than ever, it should be no surprise that indie movies are embracing the Inkwell filter, too. Newly in theaters is Noah Baumbach’s comedy Frances Ha, which sets Greta Gerwig in contemporary Manhattan but films her in retro black-and-white. And today at Cannes, Alexander Payne premiered his follow-up to The Descendants, another modern-day movie shot in monochrome. Titled Nebraska, it stars Will Forte as a Midwestern man who indulges his elderly father (Bruce Dern) when the latter wants to take a road trip to pick up the sham magazine jackpot he’s positive that he just won. (Think Publisher’s Clearing House.) At the press conference afterward, you’d better believe that the first question to Payne is the one that wary marketing executives must have asked him, too: “Why black and white?”
“I wasn’t expecting that question at all,” Payne replied dryly.