Displaying all articles tagged:

Weightism

  1. apropos of nothing
    Brazilians Fear Becoming Fat AmericansNope, not another round of Dove “Real Beauty” ads. And not an Adbusters spoof, either. Salles Chemistri (which also does ads for General Motors) produced these campy, hyperoffensive ads for the Brazilian yogurt company Itambé, to run with the tagline: “Forget about it. Men’s preference will never change. Fit Light Yogurt.” But we prefer this American version: “Brazilian ads: As progressive as Hollywood!” —Rachel Wolff