“I think it was a shower idea - just simply the idea of a show sitcom open that doesn’t stop. It made me laugh. But I didn’t think it could work for 11 minutes so I didn’t do anything with it. Then my coworker Jim Fortier (Squidbillies) told the idea to Mike Lazzo (head of Adult Swim) at a party and he laughed. So I decided to go for it. I told Mike I wasn’t sure it could work for 11 minutes - just adding actors. Mike said even Andy Kaufman would only do that for about 4 minutes - and then I needed to start zigging and zagging. He was right.”
- Creator of Adult Swim’s viral informercial “Too Many Cooks” Casper Kelly explains the origins of the idea in a Reddit AMA.